News and Tips

Useful Home Sales Tool: 2-1 Buydown

21 Apr , 2011  

Have a tired listing? Maybe a 2-1 Buydown will attract new prospective buyers.


Sellers maintain the home’s price and offer a strong competitive advantage.
Qualified Buyers receive a lower interest rate in the first few years of home ownership, giving them an initial lower payment with no surprises
In some cases, buyers can qualify at the lower bought-down rate – a great feature for buyers who anticipate rising income in the first years of the loan.
A wide variety of fixed rate and fixed period Arm loan programs allow Buydowns.
Example: more!

News and Tips

Convert an existing primary home to a rental property

31 Mar , 2011  

Did you find your dream house before selling your existing home? Are you hesitant to put your house on the market now because of reduced appraisal values? There are several ways to turn your current home into a rental property and qualify for another Conforming home mortgage ($417,000 or less).

1) If you have 30% equity (per recent appraisal) in the current home and want the rental income to help offset your debt, you need a 2 yr history (per tax returns) of managing rental property. Your lender will ask for a copy of the fully signed rental agreement, security deposit and deposit of security deposit to your account. You’ll need to have at least 2 months of the total payments (PITI) of both the rental and new home in reserves (in addition to what you will need to close on the new home). more!

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News and Tips

5 Tips For An Effective Video

17 Mar , 2011  

Here are 5 tips to create an effective video to market your product or company:

1. Have a focus and a plan

Don’t just pick up a video camera and start filming.  Your video has to have a clear focus, so sit down and plan what it is you will use your video for.  Then come up with a “storyboard” of how your video will flow.  Your video needs to tell a story, and that takes thought and planning.

2. Highlight Value

If you are making a marketing video and you want the viewer to use your company or service, you must show them why it is a value to them.  Just showing them what your company does or what service you provide us just that- showing them.  Let them see why and how your product or service is better, show them why you are better. more!

News and Tips

Tips on Exterior Wood Painting

17 Feb , 2011  

Lowe’s home improvement expert, Mike Kraft, shares advice on how to prepare your wood home siding for painting. Learn more about scraping, cleaning, patching masking, and priming for exterior paint jobs.


News and Tips

Tips for selling your home faster

17 Feb , 2011  

With all the news about the market being saturated with homes and the recent decline in house prices, many people are wondering what they can do to sell their home faster and make it stand apart from all the others on the market. Worry no more! There are many things that you can do that cost little or nothing. Many times it’s just a matter of a bit of elbow grease and hard work.

Location and Price

When buyers are ready to look for a home they many times will start their search from their computer. Buyers will go to their favorite real estate website and type in their parameters. How much they can afford to spend on a home, how many bedrooms, baths and location. From here they receive hundreds of potential properties. This is why it is very important to talk with a reputable Realtor® so they can help you price your home competitively. They will look at many variables like what comparable properties have sold recently in your area, how long were they on the market and what they think your list price should be. This is where having an experienced Realtor® is important.
Pictures and description of your home more!

News and Tips

8 Reasons to Stage Your Home

8 Feb , 2011  

8 Reasons why you need to stage your home

1.    It takes some of the emotion out of the sale and turns it into a business transaction – for both parties.

2.    Staged homes show better and are more visually appealing to buyers. Buyers can easily imagine living there, and may be mentally arranging  their own furniture while  touring the house.

3.    It makes a home look clean, well-maintained, contemporary rather than dated, and in tip-top shape

4.    Semi-empty closets, cabinets, and rooms look bigger and roomier, and having a few objects in place gives buyers a better idea of overall dimensions. more!

News and Tips

Why hire a professional web company?

6 Feb , 2011  

A web site acts as a direct representative of you and your business 24 hours a day, 7 days a week. If your website does not look professional then your company as a whole does not look professional. A professional web design company specializes in creating a website that improves your company’s image which in turn will generate more sales.

News and Tips

Make your carpet last longer

28 Jan , 2011  

The best way to extend the life of you carpet is VACUUM, VACUUM, VACUUM! Like any other fabric, carpet will last longer with proper maintenance. Frequent vacuuming prevents abrasive soils from cutting and prematurely wearing the fiber. In addition, avoid using carpet cleaning processes and spot cleaners that leave a soapy, foamy residue behind. This can trap abrasive particles and soils in your carpet and can cause chemical discoloration. Would you shampoo your hair and leave the soap in? The same goes for your carpets. more!